MCP was created by Ukrainian philosopher, psychotherapist, bestselling author, decamillionaire, and coach Misha Saidov. Misha draws his body of knowledge from evolutionary psychology, cognitive therapy, neuroscience, biomedicine, and philosophy.
The core idea of MCP is that human behavior results from mental programming. In their lives, people achieve results through "programs." The only way to change people's results is by helping them "upgrade" to a new cognitive program, and you can only do this "upgrading" by challenging their thought processes without challenging the content of their thoughts.